As founder and president of The Pinecrest Group, Mike Ferrell has worked with many companies in hiring, training, and managing sales forces as well as creating and implementing business and marketing plans for over 20 years. He has been involved in eight different start-ups and worked with companies as small as one to as large as 500 employees. He has spent the past 10 years training, coaching and consulting with business owners and sales people on how to grow their businesses using his unique Business Funnel Approach. His keynote presentations, seminars and workshops have been attended by thousands of business people throughout the country.
There is way too much B.S. out there today about how to achieve success in business. If there were some magic formula, then there would not be a 90 percent failure rate for new businesses. The problem lies with tradition. The traditional business planning process is flawed. All it does is take a business owner through an exercise that creates nothing more than a STATIC document — rarely used to help grow their business, and the primary purpose for which is to appease bank owners and woo investors.
In reality, business owners need to create a game plan that focuses on ACTION and execution in their business, and I believe that if they focus on six key areas — vision and branding, leadership and team, marketing systems, their sales process, delivering exceptional service and building strategic alliances — they will achieve success more often and quicker than the traditional planning process. Find out more in Ultimate Breakthrough Planning.
Through this blog, I will share my observations, idea, thoughts and ranting about businesses today and how every business can grow. And just because I focus this blog on small business doesn’t mean that big business can’t learn something from it as well. Many of the ideas that I will talk about will transfer very easily to big business, whether you are a manager of a department or the CEO of a major company, you will be able to pick something up from this blog! You probably won’t agree with everything I say here, and that’s fine. But if even some of these rantings inspire you to think about your business, then I have achieved what I set out to do!
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